Thvani

Category

Media Production

industry

Fashion

year

2024

Overview

Thvani is a brand that embodies the harmony between nature, craftsmanship, and sustainability. Rooted in eco-conscious values, Thvani seamlessly blends modern aesthetics with artisanal traditions, creating designs that are not just visually stunning but deeply meaningful. Every collection tells a story; one of intricate craftsmanship, natural inspiration, and a commitment to mindful luxury.

GoALS

  1. Tell stories through visually compelling video content.

  2. ⁠Create high-production campaigns with editorial-style photography and film.

  3. ⁠Maintain consistency in colour grading, lighting, and composition.

  4. Showcase sustainability without feeling overly commercial.

  5. Blend modern aesthetics with the brand’s artisanal roots.

CHALLENGES

  1. Capturing the intricate details of botanical prints, embroidery, and fabric textures.

  2. Creating media that feels exclusive yet still invites engagement.

  3. Shooting 70 photos and 17 videos in a single day due to model availability.

  4. ⁠Crafting engaging video narratives without over-explaining.

  5. Every shoot needs intricate and swift planning. For one pre-launch campaign, we had to have 3 shoots—triple the work.

Reels

Images

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