Overview
Positioned Medica Staffing as a global leader in healthcare staffing through strategic branding, social media, and advertising. Built a robust talent pipeline by boosting brand trust and visibility. Drove engagement to attract qualified candidates and international healthcare firms, supporting long-term recruitment growth.
GoALS
Establish global leadership
Build talent pipeline
Boost brand visibility
Drive candidate engagement
Support recruitment growth
CHALLENGES
Standing out in competition
Overcoming relocation skepticism
Tailoring messaging effectively
Optimizing ad spend
Balancing employer-candidate needs
RESULTs
