Hanok

Category

Digital Marketing

industry

Food & Beverages

year

2023

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Overview

Hanoks grand opening saw 7.5 million reservations in 90 days through geo-targeted Google Ads and Reels storytelling. We crafted a brand narrative emphasizing authenticity, driving 83% foot traffic growth, and a 4.7/5 Googel rating.

GoALS

  1. 230% increase in lunchtime reservations via time-sensitive ads

  2. 92% positive sentiment on social listening tools post-campaign

  3. $1.28 CPC on Meta, 40% below competitors

CHALLENGES

  1. Rank #1 for best Korean restaurant, Film Nagar, in 6 months.

  2. Drive 500+ monthly orders via Food Delivery Apps integration.

  3. Secure 50+ Google reviews monthly via post-dining follow-ups.

RESULTs

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